ICONIC
Ditch The Imposter & Build A Magnetic Personal Brand
Be Seen. Be Heard. Be Unforgettable.
You’ve….
Achieved so much in life….but inside, imposter syndrome is still running the show.
→You hold back from sharing your story because you’re scared of being judged.
→You scroll and compare, wondering why others stand out while you blend in.
→You want to build a brand that reflects who you really are, but you don’t know where to start.
Introducing ICONIC.
Iconic is a transformational programme that helps midlife women ditch imposter syndrome, own their story, and build a magnetic personal brand that positions them as the go-to in their space.
How It Works
Here’s what’s included inside your Confident As F*ck coaching package:
12 weeks of private coaching (weekly 1:1 calls with me).
A tailored Personal Confidence Framework that fits your goals.
Visibility & Voice Audits (I’ll review your LinkedIn, IG, or workplace presence so you stop blending in).
Ongoing Messaging & Mindset Support between sessions via WhatsApp.
Bonus: Access to the Confident AF Circle — a private space where you’ll connect with like-minded women rewriting their midlife stories.
This is for You If you’re a midlife woman who:
✔ You’re a midlife woman in business, leadership, or ready to build your personal brand.
✔ You’re tired of overthinking, over-preparing, and holding back.
✔ You want practical strategies + deep mindset work — not just “rah-rah” pep talks.
This Is
Not For You If…
❌ You want a quick fix without putting in the work.
❌ You’re comfortable staying invisible.
❌ You’re happy to let fear run the show
Why Me? (And Why Now?)
I get it because I’ve lived it.
I’m Rachael — a coach, mentor, author, podcaster, and single mum who has rebuilt her confidence more times than I can count.
From career pivots, divorce, business breakdowns, and starting over at 45 with zero network… to creating a global coaching brand and The Writing House — I know what it takes to stop hiding and step up.
I don’t just teach confidence. I embody it, rebuild it, and show other women how to rise with it.
Your Investment
You have two ways to step into Confident As F*ck energy with me:
Confident As F*ck VIP Day
(Fast Track Entry Point)
A full-day 1:1 intensive (virtual or in-person)
Identify & break through your biggest confidence blocks
Build your authority message & map out your visibility strategy
2 weeks of WhatsApp follow up support for integration
Investment:
£1,497 (pay in full only)
12-Week Coaching Experience
(Signature Transformation Container)
Weekly 1:1 calls or 6 x bi-weekly private coaching calls (Your call)
Bespoke confidence-building strategies, tools & mindset reset
Visibility Audit
Worksheets & journaling prompts to keep you accountable
WhatsApp Support in-between calls
Investment:
£2,997 (pay in full – best value)
£3,497 (payment plan – deposit + instalments)
BONUS** Free Copy Of Reset Your Mind - My bestselling, mindset book ❤️
FAQs
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Yes. This isn’t about adding more pressure. It’s about creating confidence strategies that fit into your real, everyday life.
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Then you haven’t worked with me. This isn’t generic mindset fluff. It’s a proven reset–rebuild–rise framework.
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No. You are not too late, too old, or too anything. Midlife isn’t your downfall. It’s your launchpad.
It’s Time To Get
Confident As F*CK
Confidence isn’t something you’re waiting to feel.
It’s something you build, embody, and show up in every single day.
And it’s yours for the taking.