Rachael Lawrence

Visibility & Personal Branding Consultant

Rachael Lawrence is the founder of BrandHer.Edit, a bestselling author, and a leading voice for women who are done shrinking themselves to fit. She helps ambitious women step into visible, confident leadership without performing, people-pleasing, or pretending to be someone they are not.

With over twenty years’ experience coaching women in confidence, mindset, leadership, and personal brand, Rachael is known for challenging polished, performative success culture. Her work is grounded in one clear belief. Confidence is not a personality trait. It is a habit built through clarity, courage, and consistent self-trust.

Rachael’s authority comes from lived experience as much as professional expertise. She has rebuilt her identity and business multiple times, navigated divorce, raised her daughter as a solo mum, donated a kidney, and reinvented her career in midlife. She understands first-hand what it takes to show up visibly when life has reshaped you. That insight now underpins everything she teaches.

Through BrandHer.Edit, Rachael helps women own their voice, command their worth, and build personal brands that convert because they are rooted in truth. Her approach blends sharp strategic thinking with real-world experience. No hype. No hustle theatre. Just messaging, positioning, and presence that work because they are aligned.

Rachael is a sought-after speaker and consultant on confidence, visibility, personal branding, and modern leadership. She is known for her direct, empowering style and her ability to turn self-belief into action, visibility into opportunity, and bold decisions into sustainable business growth.

Rachael Lawrence is not here to fit in. She is here to lead.

Personal Branding & Visibility for Ambitious Women
Confidence, Mindset & Self-Leadership
Strategic Marketing & Online Business Growth
Midlife Reinvention, Career & Identity Shifts

Podcasts: Shedding the Corporate Bitch
Publications: Brand You, Authority Magazine, Stylist, Grazia, Women in Tech